After the ABC’s previous reviewer, Frank Legg, was killed in a car crash, Hinde was offered freelance work as the film critic. To start with he received £30 and tickets to three movies a week which he then critiqued on a radio show: initially on 2BL, but later on Radio 2 and ABC regional radio.
Hinde made the transition from radio to television, in 1983, and found the switch surprisingly easy. Hinde found though that on television he could not be as critical as on radio, but the value of showing footage made up for that. By 1986 he was doing film reviews every Sunday night as part of the ABC television news.